What is Google Adwords remarketing?
This is a form of online advertising which lets websites to make targeted ads visible to the users who have already paid a visit to their website. The ones who have visited the website previously will see these ads while web browsing, surfing youtube or reading news from different sites. This process keeps your brand on the top of mind and entices visitors to visit back for more.
Retargeting is also known as remarketing. The benefits it can offer you are:
- They can be very helpful in increasing your conversion rates as well as ROI.
- The reason behind this is the visitors who have visited your website previously know your brand well and have more chances to be converted into a customer or complete other actions to be done on the website.
What is the working of Google AdWords Retargeting?
If you are advertising on Google from very before, for Google Retargeting you just need to add a piece of Google remarketing code to your website which enables visitors to get added to your retargeting audience with the help of browser cookies.
Why go for retargeting?
One of the best reasons why you should go for retargeting is that you are connected to your target users even when they have left your website. You display your remarketing ads and gain brand exposure, become more visible to your target audience. You win their trust and that urges them to buy your product. It has more conversion rates.
If you are looking for an agency who offers you the best Google AdWords remarketing services, visit us at SocialHi5 and convert your targeted users into customers. Contact us today for any query or hiring us for the services.